About Us
Overview
Totuba supports education ventures planning to have or already operating a China presence. The company is headquartered in Shanghai, with a network stretching across mainland China.
Our research and consulting services help education and training businesses scope, plan, execute and evaluate their presence in China. Read more about Totuba’s China consulting and research services here.
Complementing our consulting activities, we track the people, trends and opportunities in China’s education sector via The China Education Blog.
Totuba.com, our China course search engine, generates qualified leads for learning providers, and gives students the ability to search, compare, rate and contact learning providers in China. With more than 4,000 courses to date, totuba.com is China’s largest course platform. Read more about the Totuba.com course search engine here.
Our research and development activities, including semantic web applications to assist researchers, and enhanced course searching techniques, are tracked at Totuba Labs.
Our people represent both academia and business, with a mix of Chinese and foreign staff. Our managers each have over 5 years experience in executive and senior consulting roles in China. Hailing from diverse backgrounds, our team is drawn together by a strong passion for innovating within the education sector.
Our Core Principles
We believe that…
- Education is at the root of civil societies and must be promoted, supported and funded at every possible juncture.
- We must focus on the interests and outcomes of students, engaging with them regularly to make their lives easier.
- There is a large role for the private sector in public learning outcomes, through partnerships, sponsorships and placements.
- Thought leadership in education must be derived from the opinions and concerns of people across society.
- The concept of Lifetime Learning is even more important in an increasingly competitive world.
For enquiries, please contact us directly.
